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"I teach you to
see, read, and understand data."

- Henny Speelman
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Keynote:
The ART of data

Transform your perception of data

In a world overflowing with data, it’s easy to feel overwhelmed. We often rush our decisions, fearing we’ll fall behind our competitors or miss our personal goals.

 

But do we ever pause and ask ourselves:

“Do we actually trust this data?”

In the age of AI, where everything is tracked, stored, and reported, all this information can feel like a mountain ready to crumble. What if you could turn this avalanche of information into data stories that build trust and drive action?

After a decade in the field, I have seen firsthand how misinterpreting data can lead to disastrous decisions. In today’s fast-paced world, making sure your message is clear and compelling is crucial.

In this keynote we'll look at following topics:

  • Avoid common pitfalls: Learn how to avoid common pitfalls in data visualizations, ensuring your audience not only understands your data but also trusts it.

  • Leverage psychology of perception: Discover how our brains process information through the dual processing theory and use this knowledge to your advantage.

  • Know your audience: Gain insights into how to get inside your audience's mind to facilitate better data understanding.

Ready to transform the way you look at the world through ART?

For who:

  • Aspiring data professionals

  • Business executives

  • Data scientists & analysts

  • Educators & trainers

  • Everyday people curious about data 

What you'll learn:

The ART model: Attention, Recognize, Takeaway

Attention: Seize your audience's focus in a world full of distractions.

✓ Recognize: Help them easily identify key patterns and insights.

✓ Takeaway: Ensure their takeaway is meaningful, leading to real action.

Topics:

Trustworthiness

Critical thinking

Clean data

Visualization

Data Storytelling

Psychology

Practicals

Duration 30 or 45 min

Dutch or English

Dataminds

"Really appreciated this session and loved the sense of humour"

These organisations were inspired by ART

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ABOUT HENNY

Henny Speelman, creator of the ART model, is a leading data visualization expert who makes complex data both accessible and engaging. His dynamic presentations inspire critical thinking and trust, captivating audiences and urging them to question deeper. Henny transforms data storytelling into an interactive journey, emphasizing the importance of a critical and trusting approach to data.

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